May 2026 · AI Visual Production · Brand Imagery
Speculative work
The goal was to create a complete campaign (product photography, editorial scenes, and a brand face) without the timeline or budget of a physical shoot.
Approach
After defining the creative direction and curating moodboards, I experimented with prompts, srefs, and generative AI models including Flora, Gemini, ChatGPT, and Midjourney.
Result
Produced 16 final assets, including product photography, editorial scenes that capture the brand's aesthetic, and a reusable, consistent AI character.
01 · Character sheet created from inspired model references
02 · Editorial face close-up
03 · Full body shot
04 · Character & product placed into real interior scenes
05 · Bathroom scene
07 · Product insertion into lifestyle scene
08 · Product shot with subtle risograph background across four SKUs
